September 26, 2016

I was recently contacted by Luke from The BakeCycle to design their logo.
The BakeCycle bake home-style cakes and deliver them by bicycle to clients across London. Essentially - bakes, biked. They wanted a simple but effective vintage style logo incorporating the bike.

Here you can find my process from sketches to the final design.

The BakeCycle will be launching at The Cake & Bake Show London in just a few weeks time!

Their website is coming soon so check out #TheBakeCycle on Twitter and Instagram !

(If you're interested in a logo design or any other illustration for your business please do not hesitate to get in touch via

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© Ashlee Spink Illustration, 2020